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ChatGPT Intensive for Marketers.

 ONLINE COURSE

100% delivered live!

  • 41½ hour live sessions

  • 6Hours total learning time

  • 100%Trainer-led

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Early bird price:
$1595.00 $1875.00
United States (US) USD
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Course Overview

Our live, online course "ChatGPT Intensive for Marketers" equips you with the practical knowledge and skills to leverage the full potential of ChatGPT in your marketing strategies. You'll gain a deep understanding of the foundational concepts and then progress to advanced techniques to extract actionable insights from your data. At the end of the course, you'll be prepared to use ChatGPT to drive impactful marketing results.

Take these learning outputs away with you:

  • 1
    Content Generation

    Learn how to leverage ChatGPT for creating engaging blog posts, social media content, and email campaigns.

  • 2
    Brand Voice Development

    Understand how to adjust ChatGPT's output to align with your brand's unique voice and style.

  • 3
    Audience Engagement

    Discover how to use ChatGPT to better understand and connect with your audience.

Our live online course format

100% live & trainer-led

This course is formed of a program of live classes that emulate a classroom experience. You can benefit from real-time interaction with an expert trainer, and your fellow class participants.

Interactive group exercises

Every class includes live Q&As and group exercises with fellow course participants.

One-to-one mentorship

Ask questions as they pop up and benefit from one-to-one time with the expert course trainer. You can also take advantage of post-course support from our training faculty.

Course program

Course program

This live, online course is crafted specifically for marketers who already appreciate the potential of AI, but want to fully exploit the capabilities of ChatGPT in their marketing strategies. Beginning with the basics, this immersive course navigates you through the complete spectrum of ChatGPT's potential applications in marketing, moving on to advanced subjects such as content creation, social media engagement, SEO, email marketing, and performance analytics.
By the time you wrap up the course, you'll not only understand how to integrate ChatGPT into your marketing strategy, but you'll also know how to leverage it to generate crucial insights that will enhance your marketing operations and drive your business forward. Sign up now to equip yourself with the essential elements of a ChatGPT-powered marketing strategy.

Class One: Harnessing ChatGPT for Effective Marketing Strategy

Class One: Harnessing ChatGPT for Effective Marketing Strategy

  • ChatGPT Basics and Marketing Applications

    Introduction to ChatGPT: Grasp the essentials of ChatGPT and its myriad applications in marketing.

    ChatGPT in the Marketing Landscape: Understand how ChatGPT is transforming traditional marketing approaches.

    Pros and Cons of Marketing with AI: Explore the advantages and potential challenges of using AI tools like ChatGPT in marketing.

  • Creating Buyer Personas with ChatGPT

    Developing Buyer Personas: Utilize ChatGPT to create comprehensive buyer personas based on data.

    Advanced Persona Building: Discover how to integrate detailed market research into the creation of buyer personas with ChatGPT.

  • Formulating Content Strategy Using ChatGPT

    Content Strategy: Learn to leverage ChatGPT for creating a robust, data-driven content strategy.

    Content Planning and Execution: Understand how to plan and implement your content strategy with the help of ChatGPT.

    Content Strategy Case Studies: Study real-world examples of successful content strategies aided by AI tools.

  • Training ChatGPT for Consistent Brand Communication

    Brand Voice Development: Train ChatGPT to embody your brand voice for uniform communication across platforms.

    Brand Voice Workshop: Participate in a hands-on workshop to practice training ChatGPT in your specific brand voice.

    Brand Voice Evaluation: Learn to evaluate and fine-tune ChatGPT’s grasp of your brand voice over time.

  • Market Research with ChatGPT

    ChatGPT for Market Research: Use ChatGPT for market research, trend analysis, and customer segmentation.

    Competitive Analysis with ChatGPT: Leverage ChatGPT to perform in-depth competitive analysis and gain insights on market positioning.

    Customer Insights with ChatGPT: Understand how to draw valuable customer insights from ChatGPT-driven market research.

  • Ethics of AI in Marketing

    Ethical Considerations: Grasp the ethical implications of deploying AI in marketing and maintain awareness of them.

    Responsible AI Use: Learn best practices for the responsible use of AI tools like ChatGPT in marketing.

    AI Ethics Discussion: Participate in a group discussion on ethical challenges and solutions in AI-driven marketing.

Class Two: Utilizing ChatGPT for Content Creation and Social Media Marketing

Class Two: Utilizing ChatGPT for Content Creation and Social Media Marketing

  • ChatGPT as a Content Generation Tool

    Content Generation: Discover the potential of ChatGPT for generating various types of marketing content, including ad copy, blog posts, and social media content.

    Content Optimization with ChatGPT: Learn how to refine and optimize content for better performance using ChatGPT.

    Content Calendar Planning: Explore how ChatGPT can assist in planning and organizing your content calendar.

  • ChatGPT for Social Media Success

    Social Media Content Creation: Use ChatGPT to create engaging content tailored for various social media platforms.

    Trend Analysis: Leverage ChatGPT to analyze and capitalize on current social media trends.

    Audience Engagement with ChatGPT: Discover strategies to support audience engagement on social media with ChatGPT.

  • Community Management and Crisis Handling with ChatGPT

    Community Management: Learn how to manage and engage with your online communities effectively with support from ChatGPT.

    Crisis Management: Understand the role ChatGPT can play in helping to manage online crises or negative publicity.

    Reputation Management: Explore strategies for maintaining and improving your brand’s online reputation with the help of ChatGPT.

  • ChatGPT for Measuring Marketing Success

    Measuring Success: Grasp how to track and analyze your social media performance using ChatGPT.

    ROI Calculation with ChatGPT: Discover how to calculate the return on investment for your marketing efforts with ChatGPT.

    Improving Marketing Performance: Understand how to utilize ChatGPT’s insights to continuously improve your marketing outcomes.

Class Three: Deploying ChatGPT for SEO and Email Marketing

Class Three: Deploying ChatGPT for SEO and Email Marketing

  • Optimizing SEO with ChatGPT

    SEO Content Creation: Learn how to use ChatGPT to generate SEO-friendly content that ranks.

    Keyword Research: Leverage ChatGPT for effective keyword research and SEO strategy formulation.

    On-Page and Off-Page SEO with ChatGPT: Explore the role of ChatGPT in both on-page and off-page SEO strategies.

  • Improving Email Marketing with ChatGPT

    Email Copy Creation: Master the art of creating compelling email copy with ChatGPT that encourages conversions.

    Personalization: Discover how to use ChatGPT for personalized communication with your audience, enhancing user experience.

    Email Campaign Optimization: Learn how to optimize your email campaigns for better engagement and higher open rates using ChatGPT.

  • Engaging Newsletters and A/B Testing

    Newsletter Generation: Generate informative, engaging newsletters using ChatGPT that your audience looks forward to reading.

    A/B Testing: Design and analyze effective A/B tests for your email campaigns using ChatGPT.

    Continuous Improvement: Understand how ongoing A/B testing can lead to continual improvement in your email marketing efforts.

Class Four: Leveraging ChatGPT for Comprehensive Analytics and Performance Tracking

Class Four: Leveraging ChatGPT for Comprehensive Analytics and Performance Tracking

  • Competitor Analysis and Customer Feedback

    Competitor Analysis: Utilize ChatGPT to understand competitors’ content strategies and identify opportunities for differentiation.

    Customer Feedback Analysis: Leverage ChatGPT to analyze customer feedback for actionable insights and improved strategies.

    Consumer Sentiment Analysis: Use ChatGPT to gauge and respond to consumer sentiments regarding your brand or products.

  • Performance Reporting and Predictive Analysis with ChatGPT

    Reporting and Analytics: Track and analyze your content and email marketing performance using ChatGPT, identifying trends and opportunities.

    Predictive Analysis: Understand how to use ChatGPT for predictive analysis, anticipating future marketing trends and customer behavior.

    Forecasting Marketing Success: Learn how to forecast the success of marketing campaigns using predictive analysis with ChatGPT.

  • ChatGPT for Data-Driven Marketing Decisions

    Data-Driven Decision Making: Make informed, data-driven decisions that enhance your marketing strategy using AI like ChatGPT.

    Big Data and Marketing: Explore the role of big data in modern marketing and how ChatGPT can help in processing and utilizing it.

    Creating a Culture of Data-Driven Decision Making: Understand how to promote a culture of data-driven decision making within your marketing team.

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Upcoming dates

Upcoming dates

Change Timezone:

Jul 09 – Jul 18
Tue - Thu
16:00 - 17:30
$1595 $1875
Aug 27 – Sep 05
Tue - Thu
16:00 - 17:30
$1595 $1875
Oct 15 – Oct 24
Tue - Thu
16:00 - 17:30
$1595 $1875

Class schedule & times

Class schedule & times

Change Timezone:

 
Mon
Tue
Wed
Thu
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Class 1
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00:00 - 00:00

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Class 3
Class 3

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Class 4
Class 4

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Mon
Tue
Wed
Thu
Fri
Week 1
Class 1
Class 1

00:00 - 00:00

Class 2
Class 2

00:00 - 00:00

Week 2
Class 3
Class 3

00:00 - 00:00

Class 4
Class 4

00:00 - 00:00

Trainers

FAQs

FAQs

  • Will I receive any certification after completing the course?

    A certificate as proof of your attendance on the course is available on request.

  • How can I pay?

    We accept payment via Credit Card, Debit Card, BACS, Cheque or Invoice.

  • Will the same trainer be leading each module?

    No, the trainer may vary for each of the modules related to this online course based on their expertise.

  • When will I receive my log-in details?

    You will receive full log-in details and clear step-by-step instructions to join the Online Learning course seven days prior to the first class.

  • Do I need to share my video during a class?

    You will be able to see your trainer via a video stream, together with most other delegates joining you on the class. However, it is completely up to you as to whether you share your own video.

  • What equipment do I require?

    A laptop with browsing capabilities; a webcam and microphone to participate in group exercises.

I'm interested

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ChatGPT Intensive for Marketers
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Tuesdays + Thursdays / 16:00 GMT - 17:30 GMT

4 classes in total / 2 weeks of instructor-led learning

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